Poster of the Gateway of the Seville April Fair 2025: the Chile Pavilion from the 1929 Expo inspires the entrance to the Fairground
Who is the artist who has created the Poster of the Gateway of the Seville April Fair 2025?
Architect and interior designer Pablo Escudero Gispert is the creator of the gateway that will welcome visitors to the April Fair 2025, inspired by the iconic Chile Pavilion from the 1929 Ibero-American Exposition. For the first time since 2016, the gateway moves away from Sevillian regionalism to embrace the Neopre-Columbian and Art Deco style.
The April Fair now has the image that will welcome locals and visitors. The Poster of the Gateway of the Seville April Fair 2025 was officially presented at the Seville City Council, revealing a design that surprises with its originality and its commitment to an architectural style different from the one that has predominated in recent years.
The person responsible for this work is architect and interior designer Pablo Escudero Gispert, who was inspired by the Chile Pavilion from the 1929 Ibero-American Exposition, a unique building that broke with the canons of its time and today houses the Seville School of Art.
Where and when was the Poster of the Gateway of the Seville April Fair 2025 presented?
The Poster of the Gateway of the Seville April Fair 2025 was presented at an event held in the Colón Hall of the Seville City Council in December 2024. The presentation was attended by the delegate for Major Festivals, Manuel Alés, as well as Pablo Escudero Gispert himself and representatives from the world of Sevillian culture and festivities.
Manuel Alés stressed during the presentation that "it will be a very recognizable gateway and will greatly surprise the people of Seville", previewing what will be one of the most unique entrances to the Fairground in recent years.
To create the Poster of the Gateway of the Seville April Fair 2025, Escudero immersed himself in the architecture of the 1929 Ibero-American Exposition and found in the Chile Pavilion the perfect inspiration: a unique, groundbreaking building full of personality.
The inspiration: the Chile Pavilion from the 1929 Exposition
The Poster of the Gateway of the Seville April Fair 2025 is inspired by the Chile Pavilion, a work by Chilean architect Juan Martínez Gutiérrez built for the 1929 Ibero-American Exposition.
This building, which currently houses the Seville School of Art, was the only avant-garde pavilion of the entire exposition. While most pavilions opted for historicist and regionalist styles, the Chile Pavilion surprised with its Neopre-Columbian style, with clear Art Deco reminiscences.
Located on a block facing La Rábida street and the avenues of Peru, Uruguay and Chile, next to the Guadalquivir River, the San Telmo Palace and the Lope de Vega Theatre, this emblematic building has been a reference for architecture lovers for decades.
The tones used in the gateway differ from the palette used on other occasions:
- The characteristic coral of the pavilion
- The emblematic white of its walls
- The green of the building's joinery
They will be its main colors, as the Chile Pavilion is considered an "icon of the Neopre-Columbian style, with Art Deco reminiscences" and a "fundamental building in the city's architecture".
What radical change does the Poster of the Gateway of the Seville April Fair 2025 have compared to previous years?
The Poster of the Gateway of the Seville April Fair 2025 represents a significant change compared to the gateways of recent years:
2023 Gateway:
- Inspired by Plaza de España and the Coliseo Theatre
- Sevillian regionalist style
2024 Gateway:
- Inspired by the Mudejar Pavilion by Aníbal González
- Also within Sevillian regionalism
2025 Gateway:
- Inspired by the Chile Pavilion by Juan Martínez Gutiérrez
- Neopre-Columbian and Art Deco style
- Moves away from Sevillian regionalism for the first time in years
This change has been possible thanks to a modification in the competition rules. Since 2016, there was a requirement that projects had to be based on architectural styles linked to Sevillian regionalism. The jury removed this requirement last year, allowing projects to be based on other architectural styles.
The Poster of the Gateway of the Seville April Fair 2025 is the first to benefit from this creative freedom, opening the door to new inspirations for the future.
When is the April Fair celebrated this year?
- The dates for the April Fair 2025 will be from Monday, May 5th to Sunday, May 11th. A full week of celebration, color, singing, dancing and joy at the Real de Los Remedios fairground.
- The lighting, the moment that marks the official start of the Fair, will take place on the night of Monday, May 5th, when the thousands of light bulbs decorating the gateway and the streets of the fairground are switched on for the first time.
- Sunday, May 11th will be the last day, with the traditional fireworks as a farewell until the following year.
Characteristics of the 2025 April Fair Gateway
The Poster of the Gateway of the Seville April Fair 2025 presents very defined characteristics that make it one of the most unique in recent years:
Dimensions:
- The actual gateway, which will be built at the main entrance to the Fairground, will measure approximately 50 meters long by 40 meters high, dimensions similar to those of previous years that guarantee its visibility from any point in the enclosure.
Design:
- In the words of Pablo Escudero, "the composition of the gateway is distinguished by an impressive central arch inspired by one of the windows and the interior lobby of the building, the whole set framed by a variety of volumes and shapes, which give rise to the two imposing and highly recognizable side towers".
Colors:
- Coral as the main color, evoking the facades of the Chile Pavilion
- White for the walls and architectural elements
- Green for the joinery and ornamental details
- Between its characteristic white and magenta, the gateway will rise at the April Fair 2025 as a trace of latent time over the history of Seville.
What does the Poster of the Gateway of the Seville April Fair 2025 mean for Seville?
The Poster of the Gateway of the Seville April Fair 2025 is not just an entrance door to the Fairground. It is a tribute to the 1929 Ibero-American Exposition, one of the most important events in the city's contemporary history, and a preview of what the celebration of its centenary will be like.
Manuel Alés announced during the presentation that work is already underway on the centenary of the 1929 Ibero-American Exposition: "This is the first major municipal act in preparation for a celebration that is almost twice centenary, essential to understand the daily life of our city and which is an inseparable part of Seville's calendar."
"Therefore, today we celebrate this wonderful ephemeral installation that, every year, serves as a gateway to a dreamlike enclosure that is unique in the world and which this year will have the aromas of the 1929 exposition as its backdrop; that celebration that we will commemorate in style in a few years with its centenary and for which we are already working tirelessly from this government," he added.
The evolution of the April Fair Gateways
The Poster of the Gateway of the Seville April Fair 2025 is part of a long tradition of gateways that, year after year, surprise locals and visitors.
Until 2016: Total creative freedom to be inspired by any architectural style.
2016-2023: Requirement to be based on architectural styles linked to Sevillian regionalism.
2024 onwards: Removal of the requirement, again allowing inspiration from any style.
The Poster of the Gateway of the Seville April Fair 2025 is the first of this new stage, and promises to open up a range of possibilities for future editions.
Where can I stay to visit and enjoy the April Fair?
At THE SUN PLACES we experience every April Fair with special excitement, and the Poster of the Gateway of the Seville April Fair 2025 is the starting signal for days of celebration, color and joy.
Our Luxury Apartments in Seville are the perfect accommodation for those who want to experience the Fair with all the comforts. From our privileged locations in the center, you can easily access the Fairground, the Gateway and all the festival spaces.
THE SUN PLACES offers you:
- Designer apartments in the best areas of Seville
- Strategic locations near the Fairground
- All the comfort and luxury for your stay to be unforgettable
- Personalized attention to recommend the best plans and corners
Book or request information from THE SUN PLACES, to attend the April Fair this year 2025. Let us surprise you.
Experience the April Fair from the best accommodation. We look forward to seeing you at THE SUN PLACES!